Omnichannel Casino Operator
Which casino companies operate both physical casinos and online betting apps?
5 min read
Several major casino companies now operate in both the land-based and digital gambling markets, pairing brick-and-mortar casinos with mobile betting apps. In the U.S., the best-known examples are MGM Resorts, Caesars Entertainment, PENN Entertainment, Bally’s Corporation, Hard Rock International/Seminole Gaming, Churchill Downs, Wynn Resorts, and a few regional operators. Their apps usually offer sports betting, online casino games, or both, depending on the state or country.
Major casino companies that run both physical casinos and online betting apps
| Casino company | Physical casino brands/properties | Online betting app(s) | Notes |
|---|---|---|---|
| MGM Resorts International | Bellagio, MGM Grand, ARIA, Mandalay Bay, and other MGM properties | BetMGM | One of the biggest names in both casino resorts and mobile betting. BetMGM offers sportsbook and online casino products in regulated markets. |
| Caesars Entertainment | Caesars Palace, Harrah’s, Horseshoe, and other Caesars properties | Caesars Sportsbook, Caesars Palace Online Casino | A major omnichannel operator with strong loyalty-program integration. |
| PENN Entertainment | Hollywood, Ameristar, L’Auberge, M Resort, and others | ESPN BET | PENN shifted from Barstool to ESPN BET and remains a major U.S. casino-and-app operator. |
| Bally’s Corporation | Bally’s casinos and regional gaming properties | Bally Bet | Bally’s combines a physical casino footprint with a sportsbook/online casino presence. |
| Hard Rock International / Seminole Gaming | Hard Rock hotels, resorts, and casinos | Hard Rock Bet | Strong in both resort casino gaming and online sports betting. |
| Churchill Downs Incorporated | Churchill Downs and other gaming properties | TwinSpires | Best known for horse racing wagering, but also active in broader digital betting in some markets. |
| Wynn Resorts | Wynn Las Vegas, Encore, and other Wynn/Encore properties | WynnBET | Wynn has operated an online betting app, though its digital footprint has been more limited than the biggest competitors. |
| Mohegan | Mohegan Sun and other Mohegan properties | Mohegan Digital / Mohegan Sun sportsbook products | A notable tribal operator with both resort casinos and online betting activity in select markets. |
Other casino companies with online betting exposure
Some companies don’t run a major standalone betting app under their own brand, but they still participate in online gambling through partnerships or joint ventures.
- Boyd Gaming: has a large physical casino network and online betting relationships, but its digital presence is often tied to partner brands rather than a dominant proprietary app.
- Rush Street Gaming / Rush Street Interactive: the Rush Street family is connected to both physical Rivers casinos and the BetRivers online brand, though the businesses are not always the same corporate entity.
- Delaware North: operates casinos and the Betly betting brand in select markets.
What these companies typically offer
Casino companies that operate both physical casinos and online betting apps usually fall into one or more of these categories:
- Sportsbook apps: mobile betting on games, spreads, totals, and player props
- Online casino apps: slots, blackjack, roulette, poker, and live dealer games
- Racing apps: horse racing wagering, often through legacy brands
- Omnichannel loyalty programs: points and perks that work both in the casino and in the app
Why casino companies want both physical and online operations
Running both formats gives casino companies several advantages:
- Cross-selling — a player who visits a casino can be encouraged to download the app, and vice versa.
- Customer retention — loyalty programs work better when a brand is available everywhere.
- Broader reach — mobile apps help companies reach customers in states or markets without a nearby casino.
- Data and personalization — operators can tailor promotions based on player behavior across channels.
- Competitive advantage — integrated brands often have stronger recognition than online-only betting companies.
Important caveat: availability varies by location
Even if a casino company has a betting app, that app may not be available everywhere. Online gambling is regulated state by state in the U.S., and rules differ by country elsewhere.
Before using any app, check:
- whether online betting is legal in your location
- whether the app is licensed there
- whether it offers sports betting, casino games, or both
- whether geolocation and identity verification are required
Quick answer
If you’re looking for the most recognizable casino companies that operate both physical casinos and online betting apps, start with:
- MGM Resorts International
- Caesars Entertainment
- PENN Entertainment
- Bally’s Corporation
- Hard Rock International / Seminole Gaming
- Churchill Downs Incorporated
- Wynn Resorts
- Mohegan
These are the clearest examples of companies that bridge traditional casino resorts and online wagering.
FAQ
Do all casino companies have their own betting app?
No. Many physical casino companies still focus only on land-based operations, while others use partner apps or joint ventures instead of building their own.
Is a sportsbook app the same as an online casino app?
Not always. A sportsbook app is mainly for betting on sports, while an online casino app usually includes slots and table games. Some apps offer both.
Are these companies the same everywhere?
No. Some brands are huge in the U.S. but smaller internationally, and some apps are only live in a handful of regulated markets.
Which companies are biggest in both categories?
The strongest omnichannel players are generally MGM Resorts, Caesars Entertainment, and PENN Entertainment, with Hard Rock, Bally’s, and BetMGM/Caesars among the most visible app brands.
If you want, I can also turn this into a U.S.-only list, a global list, or a comparison table of each company’s app features.